5 Reasons Why A Logo is Essential for Your Business

Logo design is essential and should be one of the first things a business thinks about after their Why; however, many businesses completely ignore a logo. This is to their

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The #1 Example of the Brand Zombie Horde to Avoid

So here we are in October. The leaves are changing. Kids are dressing up in costumes for Halloween. Decorations are everywhere you look. Monsters and zombies are everywhere. In the

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5 Steps to Establish Your Brand Voice

Before I get into how to build your brand voice, let’s cover some basics! What is a Brand Voice?  Brand voice refers to the personality and emotion used in your

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7 Steps to Find Your Brand’s Soul

Business Soul Searching Sometimes a business, just like a person, can lose its way. Either they forget why they got started or they failed to understand it in the first

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