3 Reasons a Premade Logo Isn’t Good Enough For Your Business

A prominent part of your Brand Identity is your logo. A great logo determines if you blend in or stand out (check out our other blog about this here). New

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Marketing vs Selling

3 Step Strategy for Marketing Oftentimes marketing and selling are confused because “Sales Person” seems less prestigious than a “Marketing Manager”. Both are essential for a successful business. Selling is

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Water, Water, Everywhere Nor Any Drop to Drink

4 Ways Customers Drown in Choices Spring, Distilled, Drinking, Sparkling, Flavored, Mineral, and Vitamin water are all different kinds of water available at your local grocery store. That is not

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The Heroic Series

Continuing Threats – Beyond Supervillains While superheroes in comic books seem to spend most of their time fighting supervillains, it is often the inside looks in the hero’s private life

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The Hero’s Forge

First Step So, you have answered your call to adventure. You are starting your business. You know your Origin story. If not, see our last Blog post for creating that

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Branding Your Story – The Hero’s Origin

Hi, I’m your friendly neighborhood Branding Hero. I am here to help save your day and your business. Lots of people talk about Brand Storytelling and the Hero’s Journey writing

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Brand Identity or Brand Image

Cowboy or Cow? I can’t help but often think about cowboys and cattle when I think about branding. Maybe it is because my in-laws raise beef cattle, or maybe I

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